Ford Ireland & Volkswagen Commercial Vehicles Ireland presented with 2024 International Award trophies


International Van of the Year 2024 – Ford Transit Custom

At Ford Ireland’s headquarters at Boreenmanna Road in Cork, Jarlath Sweeney, Chairman, International Van of the Year (IVOTY) & International Pick-up Award (IPUA) juries presented John Manning, Market Lead, Sales & Marketing Director at Ford Motor Company with replica trophies for the two major awards that the Ford Transit Custom and Ford Ranger won recently.

In the space if twenty-three years, the Ford Transit has won the International Van of the Year Award five times, the most prestigious honour in the European Light Commercial Vehicle industry. Ford Pro has also now won the IVOTY and IPUA awards in the same year on three occasions – more than any other manufacturer – following double wins in 2013 and 2020. The initial announcement and presentation of the awards were made during a special ceremony at the Solutrans commercial vehicle show in Lyon, France, last November and further validates Ford Pro’s position as a leader in the European commercial vehicle market.

In the election for the IVOTY 2024, the jury, consisting of 24 members of leading commercial vehicle publications across Europe gave top marks to the latest Ford Transit Custom, ahead of the new Iveco eDaily along with the Renault Trafic E-Tech, to complete the podium position. The other finalists included the HYVIA Master E-Tech H2, Mercedes-Benz eCitan and Opel Vivaro-e Hydrogen, indicating the diversity and choice of drivetrains available today in the light commercial vehicle sectors.

International Pick-up Award 2024 – Ford Ranger & Volkswagen Amarok

For the first time, the new Ford Ranger and new Volkswagen Amarok shared the International Pick-up Award (IPUA). Both Ford Pro and Volkswagen Commercial Vehicles have now won the International Pick-up Award (IPUA) three times, following the announcement and twin-trophy presentation at the Solutrans 2023 Gala Banquet at EuroExpo, Lyon, France. While the Ford Ranger and Volkswagen Amarok completed their ‘hat-trick’ of IPUA victories, this time it was shared between the two brands and models.

Following the IPUA 2023 Group Tests, held in Greece, it was impossible to separate the two models from each other, as both the new Ranger and Amarok were co-developed and are made at the Ford factory in South Africa. Although a collaboration project, each manufacturer has managed to maintain their unique styling and driving traits, which customers will testify,” explained Jarlath Sweeney, Chairman, IPUA jury.

This seventh running of the IPUA for 2024/25 sees the sixth generation Ranger adding to the titles won in 2013 and 2020, while the original Amarok won the inaugural trophy in 2011 and again in 2018 with the upgraded version.

Accepting the most prestigious honour in the European Light Commercial Vehicle industry, Volkswagen Commercial Vehicles Ireland Brand Director Paul Hunt, said it was recognition of the exceptional quality and innovation embodied by the Amarok. He said: “We are incredibly proud to receive this distinguished honour from the International Pick-up Award jurors. To achieve the ‘treble’ in just 14 years of production is testament to the outstanding capabilities of the Amarok. It’s a vehicle that delivers on and off the road, exceeding customer expectations in the process.”

Pictured (below) at the presentation of the IPUA replica trophy to Volkswagen Commercial Vehicles Ireland (VWCVI) at Frank Keane Volkswagen Liffey Valley, Dublin were Paul Hunt, VWCVI Brand Director and Jarlath Sweeney, Chairman, IPUA.