Experienced automotive brand manager Karl Haughton has been appointed Fleet Sales Manager and interim Dealer Development Manager Ireland for Harris MAXUS, part of The Harris Group.
With more than six years’ industry experience and part of a fourth generation family member that has worked in the motor trade, Karl has been with The Harris Group, located on the Naas Road in Dublin, since 2019, at which point he assumed the role of Sales Manager for Harris Bus & Coach operations.
As the new Fleet Sales Manager & Interim Dealer Development Manager, this appointment will see Karl focus on the successful and ever evolving MAXUS brand, formerly known as LDV. Karl will be responsible for driving sales by working in tandem with the MAXUS dealer network in Ireland.
Karl’s early career saw him begin as a junior sales representative for Finlay Motor Group in Naas where he rapidly progressed to the position of Volvo Brand Manager, a role he held for four years.
Mark Barrett, General Manager, Harris MAXUS commented, “We’re very excited to have Karl involved with the MAXUS brand and look forward to seeing him working alongside our talented dealer network to push the MAXUS brand forward into the future. I’ve no doubt that Karl’s key skills in customer satisfaction, retention and relationship building will prove invaluable.”
Founded by the late and great Pino Harris in 1961, The Harris Group is a leading importer and distributor of commercial vehicles with a firm focus on technological innovation and the next generation of clean, sustainable motoring. The sole distributor for right-hand drive Europe, the company partnered with leading Chinese manufacturer SAIC Motor, the name behind MAXUS, in 2015, marking the start of what has become a strong and enduring relationship.