Toyota to present full Professional Van range at IAA Transportation 2024

For the first time, Toyota Europe will be present at this year’s IAA Transportation Hannover with a 700 m2 booth displaying the brand’s full Professional Van line-up.

With the launch of the PROACE MAX, the Toyota commercial vehicle business in Europe reaches a new milestone, by entering the class of large vans in Europe for the first time.

Having already proven its competitiveness in the compact- and medium-sized van market in recent years, Toyota is now present in all important LCV market segments.

Toyota offers the new PROACE MAX in a battery-electric version and is prepared for all conceivable requirements with a wealth of conversion options. Among other things, dropside and chassis versions and tippers are available from the factory; further special adaptations can be made by certified converters.

Toyota also launched this year the updated, mid-size van PROACE, the compact PROACE CITY and the respective VERSO passenger car variants, all of which feature a striking new family design.

In addition, the legendary Hilux pick-up will receive a 48V hybrid system for the first-time next year, which enables efficiency with further improved driving performance and offers extra driving comfort in the city as well as off-road.

KINTO Mobility, Toyota Financial Services and Toyota Insurance Services complete the Toyota Professional offering and will also present their services at the Toyota booth.

A section of the Toyota booth will be dedicated for Toyota’s solutions for hydrogen mobility, including a Fuel Cell Hilux prototype, and fuel cell systems that can be provided to other OEMs for integration in trucks, buses or other means of transportation.

  • Line-up on display includes first-ever PROACE MAX, new PROACE, new PROACE CITY, and new Hilux Hybrid 48V
  • Vehicles launched with new BEV powertrains as well as efficient internal combustion engines
  • Toyota’s hydrogen-based solutions for the transport industry also on display