Ford E-Transit Custom Van Ready to Electrify Small Business Productivity


Frankfurt, the central German city on the river Main, is a major financial hub that’s home to the European Central Bank. As it has a low-emissions zone, which covers most of the city’s territory, the location for the first drives  in the new all-new E-Transit Custom from Ford Pro was most fitting.


Now launching across Europe, Ford Pro has small and medium enterprises (SMEs) in mind. Vans are crucial to their businesses and aim to achieve new levels of productivity with emission free electric propulsion.


Developed from the ground up around innovative customer-inspired solutions, E‑Transit Custom combines advanced electric vehicle technology with Ford Pro’s digital and physical platform of software and services to help businesses reduce cost of ownership, work more effectively, and simplify the transition to electric vehicles.


Supporting the launch of the new electric model, Ford Pro introduces an integrated home charging solution for businesses – featuring installation of a connected wallbox, management software and maintenance – which will be rolled out across major European markets.

The efficient electric powertrain supports a driving range up to 337km and two-year unlimited distance service intervals for enhanced cost of ownership. No-compromise load carrying capability delivers payloads up to 1,011kg, a lower load floor with enhanced access, and class-leading towing capacity of 2,300kg.


“Small businesses are the heart of Europe’s economy and essential to our communities – and many of them have come to rely on Ford vans. We’ve served those customers for over half a century; their insights have helped us develop electric, plug-in hybrid and diesel vans to suit customers in every trade and location, as well as supporting services designed to make big fleet‑level productivity achievable for small businesses without a fleet manager,” said Hans Schep, general manager, Ford Pro, Europe.


Every E-Transit Custom is fitted with a 64kWh (useable) battery for a maximum driving range of up to 209 miles.  E-Transit Custom is the first-ever electric vehicle to use vapour-injected heat pump technology to heat and cool the cabin, fitted as standard to all vehicles. This new system is designed to deliver improved energy efficiency for optimum driving range. Regenerative braking enables one-pedal driving for more comfortable urban driving and improved efficiency. 

The drive motor is fitted directly to the rear floor and rotated 90 degrees to maximise loadspace and reduce weight and complexity. Customers can choose from 100kW or 160kW (135PS or 217PS) power outputs to suit their needs, each offering a class-leading 415Nm of torque.  A more powerful 210kW motor is offered exclusively on the E‑Transit Custom MS‑RT model.


Electric driving range is up to 209 miles (337km).A full charge with an 11kW Ford Pro Home Charger takes about 6.7 hours. Customers can also charge from 10-80 per cent in about 39 minutes on a 125kW DC charger; in lab testing, a 10-minute charge added 50 miles (82km) of range.


E‑Transit Custom’s electric drivetrain delivers class-leading towing capacity of up to 2,300kg,  meaning customers who tow heavier weights in low-emission zones could replace their diesel vehicles in roles that no other all-electric one-tonne van can fill. The battery is packaged into the load floor above the sill flange to eliminate the need for separate crash structures. For optimum space and weight efficiency, other underbody components are “shrink-wrapped” around the battery.


As on the larger E-Transit, customers can specify the 2.3kW Pro Power Onboard system to power electric tools and external lights needed on the job. Ford Pro anticipates that E-Transit Custom will deliver lower operating costs compared to an equivalent diesel vehicle; for E-Transit, the reduction in servicing cost of ownership can be as much as 40 per cent.  Maintenance savings come from a two-year, unlimited distance service interval and an eight-year, 100,000-mile warranty covers all high-voltage components for complete peace of mind.

Every E-Transit Custom is fitted with a 13‑inch landscape touchscreen  angled towards the driver for ease of use, equipped with Ford’s advanced SYNC 4 communication and infotainment system powered by 5G modem  for connectivity to the Ford Pro tech stack. Further on-the-go productivity comes from Alexa Built-in,  meaning drivers can use simple voice commands to voice-activate calls and even make purchases directly through


More than 30 separate modules on E-Transit Custom are capable of receiving wireless software updates. These can help improve vehicle performance, deliver quality upgrades, update existing features and add all-new functions and capabilities. Most updates are completed in under two minutes and can be scheduled to avoid downtime.


Many businesses require specialist converted features such as refrigeration units or additional lighting. Ford Pro’s new Vehicle Integration System makes this process faster and simpler, and can result in a more reliable vehicle – ideal for SMEs without the time or in-depth knowledge to manage conversions. A network of around 200 approved Ford Pro Convertors in Europe can deliver conversions from off-the-shelf to fully bespoke, all with factory-level support.


As part of the most comprehensive Transit Custom range ever, E-Transit Custom operators can specify L1 or L2 vehicle lengths and a broadest-yet range of bodystyles to support any business use case:


  • Panel van, with load volumes up to 6.8m3 and payloads up to 1,011kg
  • Double-cab-in-van, with a three-seat second row and fixed bulkhead
  • Kombi, with maximum flexibility between cargo and up to eight passenger seats
  • MultiCab, with a two-seat second row, full-length cargo area and solid bulkhead


Operators can choose a series option to suit their specific needs from the four-strong line-up:


  • Trend combines functional, hard-working ability with sophisticated technologies
  • Limited adds 16-inch alloy wheels, body-colour exterior details and full loadspace trim
  • Sport features unique stripe decals, 17-inch alloy wheels and a luxurious cab
  • MS-RT with rally-bred style including spoilers, skirts, diffuser and 19-inch alloy wheels


For small businesses keen to electrify but with use cases not suited to full electrification, Ford Pro offers the Transit Custom PHEV, with pure-electric driving capability for city centres and petrol power for extended highway trips. The new powertrain is similar to that used by the Ford Kuga Plug-In Hybrid  – Europe’s top-selling PHEV for the past three years  – and combines a 2.5-litre Atkinson cycle petrol engine with an 11.8kWh (useable) battery to deliver 233PS, a pure-electric driving range of up to 34 miles (56km) and Pro Power Onboard.